Fiserv Launches Mobile Application for UChoose Rewards Program
Participants can use their smartphones to check and redeem points and
scan merchandise to check availability
New UChoose Rewards participant website also launched
BROOKFIELD, Wis.--(BUSINESS WIRE)--
Inc. (NASDAQ: FISV), a leading global provider of financial services
technology solutions, today launched a mobile application for its
award-winning UChoose Rewards® debit and credit card rewards
program. UChoose Rewards participants can now use a mobile application
to check and redeem their reward points. Participants can also scan UPC
codes on merchandise in a store to determine if the item is available
through their rewards program and how many points are required to
purchase it. UChoose Rewards participants can download the mobile
application from Google Play for use on Android™ devices or iTunes®
for use on iPhone® or iPad devices.
"Card usage is extremely important in a rewards program. Adding
innovative, engaging capabilities like mobile reward redemption helps
increase loyalty to that card," said Holly Krest, senior vice president,
Loyalty Solutions, Fiserv. "UChoose Rewards participants use their cards
for 50 percent more transactions as compared to their non-participating
Using the new in-store pick-up option as well, at Best Buy®
participants can complete the reward redemption and take the merchandise
home that day. If the item is not available via reward redemption at
that location, the application determines the closest location for
pick-up and offers the option to pick it up or have it delivered.
"UChoose Rewards is a compelling service," said CEB TowerGroup research
director Dennis Moroney. "The ultimate goal is to deliver the best
customer experience and make the program more accessible. Consumers want
solutions that simplify their lives and save them time and money. It
will be interesting to see how UChoose Rewards grows as mobile
capabilities become more essential to daily financial management."
In addition, Fiserv has launched a new UChoose Rewards participant
website to make the overall experience of redeeming rewards easier and
more intuitive. Aside from a more contemporary design, the updated
website provides cardholders with enhanced search functionality to make
redeeming points easier.
UChoose Rewards from Fiserv is an innovative program that allows
financial institutions to select from merchant-funded, issuer-funded or
a blended rewards program. UChoose Rewards supports both consumer and
small business market segments. Designed to incent cardholder usage, it
provides benefits for both debit and credit programs.
Fiserv, Inc. (NASDAQ: FISV) is a leading global technology provider
serving the financial services industry. Fiserv is driving innovation in
payments, processing services, risk and compliance, customer and channel
management, and business insights and optimization. For six of the past
eight years, Fiserv ranked No. 1 on the FinTech 100, an annual
international listing of the top technology providers to the financial
services industry. For more information, visit www.fiserv.com.
Senior PR Manager
Director, Public Relations
Source: Fiserv, Inc.
News Provided by Acquire Media
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